T-Mobile is all about Wi-Fi including real in-the-cloud coverage

jonathon@pricingdataplans.com

T-Mobile Un-carrier 7.0, Brings Gogo In-flight Texting Partnership and Next-gen WiFi Calling

T-Mobile WiFi Unleashed

T-Mobile Un-carrier 7.0

With another industry player snubbing the CTIA Super Mobility week down in Vegas, T-Mobile has been busy in San Francisco doing its own show.  While T-Mobile is rapidly deploying its LTE network it has released a few work abounds to plug the holes.  WiFi pretty much everywhere even on the plane.  T-Mobile dubbed it “WiFi Unleashed.”  They have enabled WiFi texting and calling on almost every connected device.  The calls and texts are free.  They have turned every T-Mobile Cell tower into a super-WiFi hotspot.  They are offering a $25 Personal CellSpot router to people with coverage problems within their homes. Lastly, they have partnered with in-flight provider Gogo to provide customers with free unlimited text messages and voicemail access on all Gogo-equipped flights on US-based airlines.

I guess the plan is to reduce churn to other operators while they continue to roll out their LTE coverage.  The big question is do they have a plan to wean customers off all this free stuff once the network is in place?  People tend to get used to free!

 More Here…  [droid-life] 

 

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