Car makers and Wireless Operators – new BFFs?

jonathon@pricingdataplans.com

In-Car Wireless Benefits the Connected Life Users on the Move

Connected car success relies on the network

Car makers and Wireless Operators BBFs

FCC Commissioners received a pitch on connected cars from wireless executives this week.  Commissioners examined new products and services and discussed policy issues, according to the CTIA blog.  It would seem that car manufacturers have a vested interest in keeping Net Neutrality far away from the highway – both the super highway the old fashioned one.  From the CTIA blog and Spectrum and Open Internet (AKA – Net Neutrality)

SPECTRUM. The connected car is only possible if there is more spectrum. It“fuels” the wireless industry, but since spectrum is a finite resource, we must make sure it’s put to its highest and best use. Since consumers are increasingly enjoying some of the many benefits mobile Internet offers, such as connected cars to remote health monitoring, it’s vital that more spectrum is made available so that this kind of innovation is encouraged, and more consumers may experience the connected life.

OPEN INTERNET. A flexible regulatory framework is key to the continued development of the connected car market. When it comes to the FCC’s Open Internet proceeding, it is vitally important that policymakers recognize that “wireless is different.” The innovators who showcased connected car technology today, and others who are developing new apps and devices, should only be limited by their imagination, not stifled by unnecessary government regulation.

Then the there is a supporting pitch from General Motors…

General Motors summed up eloquently in its recent filing to the FCC both the benefits of connected cars and the potential harms of adopting rigid, one-size fits-all net neutrality regulation: “real-time traffic and weather data, and vehicle-to-vehicle or vehicle-to-infrastructure communications, could leverage mobile networks…to deliver road safety and efficiency improvements.

As GM explained, “mobile broadband being delivered to a car moving at 75 mph down a highway – or for that matter, stuck in a massive spontaneous traffic jam – is a fundamentally different phenomenon from a wired broadband connection to a consumer’s home, and merits continued consideration under distinct rules that take this in to account. This is because the Commission can’t define exceptions for ‘reasonable network management’ for circumstances it can’t imagine.”

 The car folks are banking a slew of innovative connected technology in their vehicles creating new demand for their cars.  AT&T announced it connected 500,000 cars in Q3 alone (here).  The last thing they want is a game change now the rubber is starting to hit the road. 

 More Here… [CTIA]

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